attract visitors.
capture leads.
'wow' clients.

gym websites built to be found and win more members.

websites built to win clients for trainers.

67% of your prospects judge your credibility on your website alone.

67% of your prospects judge your credibility on your gym website alone.

fitcode |

gym web design services

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Form − Stand out from your competition with thoughtful design

Function − Onboard members seamlessly, fast and secure

Flow: More leads and sales with optimization

designed for form.

Telling a coherent style that will encapsulate the message of your gym's brand.

Color psychology in the mood you want visitors to feel towards your brand.
Simplistic designs that scales with the function needed to capture traffic and leads.
Worry-free Figma/XD to Webflow as we work together with revisions on live mockups.
built to function.

Getting your gym's website to show up on Google Search.

Efficient onboarding funnels to get your clients setup in your CRM or App.
Tracking all traffic, clicks, and other analytics to optimize conversions.
And efficient, blazing-fast, fit...code 🚀

gym web design company // struggles we face

a gym website should do more than just look pretty.

Whether you created your website many years ago or  recently created or updated it, if it doesn't work as you imagined, it's not going to drive revenue and purpose to your bottom line.

70%
of visitors admit website load time impact their purchase decision.
67%

of clients will judge your credibility by your gym website alone.

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your gym website should convert leads.

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gym web designers // expect results

the fastest path to a client-winning gym website.

From the ground up, we design websites with conversions top-of-mind. In other words, function will trump form, but your site will blow your competition out of the water either way.

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form // ux wireframing design

It's frustrating to get confused about how to visit a beautiful gym website and operate it. Our team checks internally before submitting the website to make sure everything is working properly and that the user interface is a simple and enjoyable experience.

function // custom integrations

Whether you simply need a website lead to automatically show up on your calendar or something a bit more complicated like onboarding new members on to your phone app or third-party database for members...


We've got you covered.


As you build your project quote, you'll be able to see what functions are available to you. If you don't see it, we can probably still find a way to make your idea a reality.

flow // google analytics tracking

If you don’t already have a Google Analytics account we help you create one and get you added to Google Search Console. All current integrations are implemented on your new gym website to make sure you’re capturing every email and customer information you need for your records.

flow // seo

To get your message across, it needs to get seen. To get seen, it needs to be searched. We research the top performing keywords and implement them in title tags, meta descriptions, web page content, and every part of your project possible.

gym app integrations.

gym web design services // our process

a clicks-to-clients™ journey.

We've been designing and building websites for over a decade while launching various businesses along the way. It's easy to put our clients first when we are so passionate about our craft.

If you're looking to overhaul your website, put your competitor to shame, or simply want to help more people...

We look forward to the opportunity to work with you and welcome you to the Clicks-To-Clients™ journey.

form. function. flow. process

gym web designers // timeline

form. function. fitcode.

No fluff. 3-4 Weeks.

discovery.

This is where we will sit down virtually and try to extract your ultimate vision for your business and gym's brand.

It’s one thing to ‘have a website’ whereas an entirely other thing to craft a website that speaks to your ideal target members.

This will involve everything from pulling together websites you like the look and feel of as well as discussing fleshing out a client persona that all of the website content will be written for and appeal to.

It all starts with your vision of how you want to present your unique brand to the world...Erm or , at the very least. 😆

Marketing everywhere and anywhere without a rock-solid marketing plan, brand experience, or trackable sales funnel is not a plan.

Let’s sit down and chat about how to transform your vision into a client-winning website design experience.

form // design.

We’ll take the notes and data from our previous steps and that determine how many pages your gym's website should have so it can be found in local search results.


During our first Website Delivery Meeting, you’ll be provided with a mockup where we can collaborate and make any changes before going live.

We’ll take the notes and data from our previous steps and that determine how many pages your gym's website should have so it can be found in search results.


During our first Website Delivery Meeting, you’ll be provided with a mockup where we can collaborate and make any changes before going live.

function // develop.

This is where we start turning concepts and graphic design into fit...code. 😉

This is also where we will attach any third party integrations such as email softwares, forms, payment integrations, and apps.

We will get one last approval before we set a website launch date.

launch.

We’re in the final stretch now. In this stage you will be shown a showcase version of the website with a private URL, we will make any revisions you have and/or we notice.


We will debug and test a bit in this stage before hitting launch. Other than that it's time to bask in the glory of a gym website built right...


Share it as a launch party on social media and give yourself a hand; You’ve earned it.

let's get more visitors.

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gym web design services // our work

recent projects

Sexy-ass websites developed by fitcode in Webflow.

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"I highly recommend fitcode! I’m very satisfied with the quality of the gym web design and customer service. It’s nice that people like Micah exist: professional, fast, understands your vision and then produces something even better than you envisioned in your mind initially.

On top of all of that, he has been there to continually update my website when needed."

Ryan

Ryan Thomas Jiu Jitsu

"Very knowledgeable, responsive, professional, and thorough. He answered all of my questions and dramatically improved my website. Highly recommend!"

Mickensy

Mpower Counseling & Yoga

"With Micah's skills around site build and SEO, we've managed to build a site that not only looks as it should, function as it should but also helps us be seen by online clients.

We continue to work with Micah as we find having someone to help direct our SEO strategy beneficial to our aim for growth and disruption of the personal training industry"

Scott

Resilient Human

"Excellent website developer. Their dedication and attention to detail is unmatched. Works daily to deliver concepts that move the needle of experiences for customers and products."

Preston

Multiple Projects

"fitcode has been wonderful to work with and our consultations have been constructive and creative. Working with fitcode has given me step by step tools to succeed in the online world.

Not to mention the amazing website!! 10/10 recommend."

Shanna

Omsadhana Yoga

"I highly recommend Micah for website design. He listened to my wants/needs, created an aesthetically pleasing layout/design, and was incredibly fast on the delivery."

Emilee

How much do you charge to build a gym website?

Believe it or not, this is not a simple question with a single answer. gym web design services is quoted based on the needs of each unique project. It's kind of like someone messaging you and saying, "I want to lose 25 pounds. How much do you charge for training?"


Like approaching your members, each web design project will be unique with different components. We develop custom gym websites specifically for your case.


However, we've eliminated a lot of the guesswork by building a project estimator. See you on the other side!

Project Estimator

How long will it take to complete my gym website?

Typically a timeline would be 4 weeks to complete a website. In other words, it depends on the project since the size and speed of any project is set by each client. How much info you provide during our discovery process, your feedback, how soon the content is provided – all this affects how fast we get can move the project across the finish line. Custom animations, functions, and revisions required will also play a role in your timeline.

What if I don't like the website you build?

Don't worry, we won't deliver a website that you don't absolutely love.

This is why we hold several revisions throughout the design and development process to make sure we are right on track with what your business needs!

Will I be able to update the site myself when it's finished?

Yes, you'll have access to login and make minor changes. However, we do recommend a professional (developer) to complete more complex changes and maintenance such as integration updates, design or structure changes, and complex functionality requirements. We provide hourly tutorials upon completion of your website at $111 per hour if you are interested in learning how to make your way through the backend and make more complicated changes.

Will you maintain our website for us?

We can help maintain your website, or you'll be able to make minor changes yourself. This is a matter of preference and for you to choose. It's not mandatory but we do provide ongoing support to most of our clients and you will not be charged a monthly fee. We can provide our an hourly quote based on what you need changed; just shoot us a message or email.

Do you provide hosting and domain?

You will be responsible for purchasing the domain. We recommend domains.google.com to grab your domain. Simply add us as an authorized user and then we'll take it from there! After that, we can provide blazing fast hosting. We use the fastest, most scalable technology for hosting with 100+ data centers worldwide. Trusted by Dropbox, Zendesk, and PushPress. With that said, if you want to host it elsewhere, we can provide you with the raw code for you to upload to your host, but we will not provide ongoing support or changes in that case.

We won't lecture you, but the more you cut corners on price, the more your loading speed will suffer. Your business is your livelihood. So why in the world would you settle for or expect your web hosting to cost less than your cell phone service? It makes no sense! Don't step over dollars to pick up pennies.

Will my website be mobile-friendly?

Absolutely! As of 2015, how your website performs on mobile is a ranking factor for Google and super important for seo. Unless all your other SERP ranking factors are in top shape, your search ranking will tank if you aren't designing with mobile-first in mind.

Which, again, if you’re aren’t getting traffic then what’s the point of having a website? We need to catch this traffic.

How much input do I have in the website design process?

Hopefully a lot! We want to think of this as a collaborative team effort. We will have a lot of top-level questions in the beginning and narrow down with each passing week until we are confident you'll love the end-result. We will also ask you to provide examples of websites you like, discuss your favorite features and then the end-design will be tailored fit to your needs.

Who writes the text/content for the website?

This won't be the answer you want to hear, but we require that you provide all of the text content for your website. With you being the expert of your particular process/business it's best it comes from with your tonality. With that said. We have a copywriter we can call on to help clean up or rewrite original content for $111 per hour.

Do you only create Webflow websites?

Yes! We've built on at least 5 different platforms over the last decade, and we can confidently say Webflow is the best! Webflow has all the functionality your gyms needs to dominate without all the headache that comes with other solutions. No updating hundreds of plugins...In fact, it 'writes' the HTML/CSS as we build so the code is very fast and efficient as long as you know what is being written behind-the-scenes. Clean code and fast loading sites!


No, we will not build your gym website on Wordpress, you'll need to look for another developer if you're determined on WP: Webflow vs. Wordpress

What if I need help on my site down the road?

As we said before, we pride ourselves on being considered a long-term partner in your corner. Just like you wouldn't provide a client with a fitness program and then say, 'Good Luck' and disappear. We are always an email or DM away. We can discuss what types of issues you're having or changes that need made and we can provide you with a quote.

Is SEO included with my gym website?

No, the prices above do not include ongoing monthly SEO. Everything we add to the site will be able to be seen by Google, but that doesn't mean you're going to rank #1 for a keyword that will drive revenue.  We do, however, provide top notch monthly fitness seo services and it's a huge component of our Clicks-To-Clients™ process.

Do you work with new gyms?

Let's just say, "It depends." If you're brand new we will have some questions about your business cash flow and business model. We won't, in good conscious, recommend something that we don't think you'll see a return on investment (ROI) in a timely manner. With that said, we do work with startups if we see that it will benefit the onboarding/sales process and the owners' have a proven track record to close deals.

What is photo sourcing?

If you don't have any photos we will assist you in finding free stock images from websites such as Pixels and Unsplash.  We will need your direction in finding the perfect images, photographs, graphics, vectors for your website and your brand. Obviously, if you have professional photos for your gyms, that will be the best at converting clients.

What forms of payments do you accept?

After you accept our proposal, you'll sign an engagement agreement and be sent an invoice payable by Visa, Mastercard, AMEX, Discover, Bank Transfer, PayPal, or Venmo.